Mad Dog Brewery is a passionate team dedicated to delivering an unparalleled experience for all its customers. As a local brewery and taproom, they create unique and flavorful beers that reflect their personalities and experience. Their goal is to bring joy to their hundreds of trade customers and taproom guests.

Looking to take their business to the next level, Mad Dog Brewery turned to DAKONA to create a crowdfunding video to support their campaign to raise £300,000 in investment. With the goal of turning their already successful £1.5 million business into a £5 million powerhouse within the next five years, it was crucial that the video effectively showcased the brewery’s brand values and culture to potential investors.

To ensure that the video accurately captured the essence of Mad Dog Brewery, our team at DAKONA sat down with the client to understand their brand and culture in depth. Without it, we wouldn’t understand what brings customers back time and time again. We also conducted a location recce of the brewery taproom and surrounding area, taking note of the available space, lighting limitations, and overall atmosphere.

Once we had a solid understanding of the Mad Dog brand, we set to work developing a compelling video concept and bringing it to life through engaging footage and editing. And when it came time to deliver the final product, we made sure that it met all of the necessary technical requirements for distribution on social media and the crowdfunding platform Seedr.

Don’t miss out on the chance to be a part of Mad Dog Brewery’s exciting journey.