To create a captivating corporate video for Fit My Floor, a modern and family-run flooring company based in Newport, we embarked on an in-depth creative process to showcase their unique business values and culture. Our goal was to craft a visually striking and impactful video that truly captured the essence of Fit My Floor, and set them apart from their local competition.
To achieve this, we first sought to understand what makes Fit My Floor special, and what motivates them as a business. By immersing ourselves in their brand and learning more about their customer-centric approach, we were able to develop a style and tone that truly reflected their values.
To bring our vision to life, we employed a wide range of filmmaking techniques, both traditional and not-so-traditional, to capture the authentic performances of the Fit My Floor staff and the sleek, contemporary showroom. Our focus was on highlighting the selling points of the business and appealing to its customers in a down-to-earth, conversational way.
In the end, our hard work paid off, resulting in a corporate video that truly captured the essence of Fit My Floor and set them apart from the competition.
“Have now used DAKONA twice to create video content for our business, and once again, they smashed it out of the park! They did an amazing job bringing our vision for the video to life, all with very limited to go on (very hard to put a vision down on paper). The filming process was very professional they had all the equipment needed to get extremely high-quality content; very impressed. They also helped massively to calm our nerves with the on-camera interviews, which are, of course, tough to do. Great at coming up with ideas and very laid back/ easy to work with!”