Our client, Fitap, were looking to develop a promotional video that demonstrated how their unique mobile app could help customers search and save on physical fitness and mental health.

Using co-founders Gareth Anscombe and Alex Cuthbert as models to both bring celebrity endorsement to the product, whilst reinforcing the credibility of the company was an important tool for positive engagement with new customers.

Discover more about Fitap at fitap.co.uk