Whitbread Property Update
Updating networks on the future of the company.
Whitbread approached us, looking for a dynamic and engaging event video that updated their professional network on the success and future plans for the company. Their goal was to celebrate achievements from the last 12 months, reminding everyone of the structural growth opportunity for Premier Inn and hub by Premier Inn in the UK, and look ahead to what’s to come.
We explored different creative opportunities to tell this story, including working with King’s Cross Estate Management team to allow us to film establishing shots of the area, as well as The Lighterman to get relevant permissions to film in the venue. We focused on showcasing the vibrancy of the event, highlighting plenty of smiling faces, without losing the essence of the story, which was about updating strategic partners and networks!
Of course, there was lots of travelling involved, but nothing we couldn’t handle! That included from Cardiff to London, as well as an overnight stay to make sure we could work those long hours!
Needless to say, Whitbread were super happy with the final outcome, which was shared across different social media platforms. Great job to all those involved!
Find out more about Whitbread here.
